Rusk Media, a leading digital entertainment company based in New Delhi, has successfully raised ₹74 crore (approximately $8.5 million) in its Series B funding round. The round was led by Woori Venture Partners, with participation from New Emerging Technologies Fund, LC Nueva Investment Partners, and other investors.
Founded in 2019, Rusk Media is led by CEO Mayank Yadav, an alumnus of the Indian Institute of Technology, Delhi. The company focuses on creating digital content tailored for Gen Z and millennial audiences across multiple platforms.
Key Details
- Funding Amount: ₹74 crore (approximately $8.5 million)
- Lead Investor: Woori Venture Partners
- Other Investors:
- New Emerging Technologies Fund
- LC Nueva Investment Partners
- Yashaa Global Capital
- Info Edge
- LetsVenture
- Nodwin Gaming
- Purpose of Funding: Growth and working capital needs
- Company Valuation Post-Funding: Approximately ₹468 crore (around $54 million)
- Content Reach: Over 500 million monthly views across platforms
Founder's Background
Mayank Yadav, the CEO of Rusk Media, holds a Bachelor of Technology degree from the Indian Institute of Technology, Delhi. Under his leadership, the company has rapidly expanded, producing high-engagement content across various digital platforms. His vision has helped Rusk Media establish itself as a key player in India's evolving entertainment ecosystem.
Funding Details
The Series B funding round included significant contributions from multiple investors:
- Woori Venture Partners: ₹26 crore
- New Emerging Technologies Fund: ₹16.5 crore
- LC Nueva Investment Partners: ₹15 crore
- Yashaa Global Capital: ₹10 crore
- Info Edge, LetsVenture, and Nodwin Gaming: Contributed the remaining amount
The funds raised will be utilized for business growth and operational expansion. Prior to this round, Rusk Media had secured approximately $20 million, including a $9.5 million Series A led by DAOL Investment and Audacity Ventures.