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The image displays an Asaya skincare product on a minimalist background with a large green leaf and textured rocks, emphasizing the brand's natural aesthetic.

Asaya Secures Rs 12 Crore in Seed Funding to Boost Melanin-Centric Skincare Innovation

Premium skincare brand Asaya, co-founded by Neeraj Biyani, has successfully raised Rs 12 crore ($1.5 million) in a seed funding round. Leading the investment were OTP Ventures and Huddle Ventures, alongside Eternal Capital. This financial boost will primarily support melanin-focused research and the expansion of Asaya's product range. Additionally, the funding will aid in broadening the brand's market presence through enhanced distribution channels and marketing efforts. Asaya, which launched in September 2023, has made significant strides in the skincare industry, offering a diverse range of products through major online platforms such as Nykaa and Amazon. With this new influx of funds, the company aims to escalate its consumer base from 20,000 to over 250,000 within the next year. This growth will be supported by increased investment in customer service and communication, ensuring a better experience for a rapidly expanding clientele.

Investor Rannvijay Singha holding a bottle of Rockit, a berry burst energy drink, smiling and pointing at the bottle. The image features the Rockit logo prominently displayed on the left side, with additional bottles of Rockit on the right side of the image. The background is light with subtle golden wave patterns and star-like designs.

Rockit Raises Rs 6 Crore Led by Sauce.VC and Rannvijay Singha

Rockit, founded by Vedant Garg, raised Rs 6 crore in pre-seed funding from Sauce.VC and Rannvijay Singha. Sauce.VC, an early-stage investor, is helping Rockit identify market gaps and build a unique brand. Rockit aims for an omnichannel presence, starting in North India and expanding pan-India. Vedant Garg plans to cater to evolving Indian consumer preferences, especially in Tier II and III cities. Rockit's distribution legacy supports its growth. Rannvijay Singha and Yash Dholakia from Sauce.VC are excited about Rockit's potential, praising its early success and high-quality, affordable products.

The banner features a light beige background with vibrant blue and yellow wavy lines on the right side. It prominently displays the text "THIS WEEK in STARTUPS" in large blue letters, accompanied by a small yellow burst design near "WEEK." Below this, a hashtag "#thisweekinstartups" is included. The date range "08 June – 14 June 2024" appears in smaller grey text at the bottom right, alongside the Entrepreneurship Studio logo, which consists of the studio's name and four colored dots (blue, yellow, green, and yellow).

This Week In Startups: June 8-14

This Week in Startups 🌟 | Stay ahead with Entrepreneurship Studio as we bring you the latest and most exciting updates from the startup world. From groundbreaking funding rounds to innovative breakthroughs, we've got your weekly dose of entrepreneurial spirit right here.

GreyLabs AI logo with a stylized circuit board background and a robotic figure standing on an AI chip.

GreyLabs AI Raises $1.5M Seed Round Led by Matrix Partners India

Proptech startup Landeed has announced securing strategic financing led by Paradigm Shift VC, though the amount remains undisclosed. The funds will be used to extend Landeed's product line and expand its workforce to support growth both in India and internationally. Previously, in January 2023, Landeed raised $8.3 million from Y Combinator, Draper Associates, and Bayhouse Capital.

Landeed logo featuring a stylized purple elephant next to two smartphone screens displaying the Landeed app interface, and an illustration of a filing cabinet.

Proptech Startup Landeed Secures Funding from Paradigm Shift VC

Proptech startup Landeed has announced securing strategic financing led by Paradigm Shift VC, though the amount remains undisclosed. The funds will be used to extend Landeed's product line and expand its workforce to support growth both in India and internationally. Previously, in January 2023, Landeed raised $8.3 million from Y Combinator, Draper Associates, and Bayhouse Capital.

The image features a large, modern CNC machine prominently displayed on a black background with a dotted pattern. To the right, the logo of Ethereal Machines is visible, signifying the brand. The overall design has a sleek, technical aesthetic, highlighted by a minimalistic color palette of black and subtle grays, which sets a professional and cutting-edge tone. The image is wide, likely designed to serve as a banner or header for digital content.

Ethereal Machines Secures $13M for R&D and New Bengaluru Facility

Ethereal Machines, a leading deeptech startup, has raised $13 million in a Series A funding led by Peak XV Partners and Steadview Capital, with contributions from Blume Ventures, Enam Investments, and Sandeep Singhal. The investment will fuel research and development and the creation of India's first multi-axis CNC controller. The firm also plans to initiate construction of its second 'Smart Factory' in Bengaluru, adjacent to the upcoming Foxconn facility.

The image is a colorful banner titled "FUNDING SOURCES" featuring a light background adorned with vibrant, soft-focus circles in shades of green, orange, purple, and yellow. The text is bold and modern, primarily in pink, making a prominent contrast against the playful and abstract background, which includes subtle icons related to finance and innovation scattered around the circles. This design visually represents the theme of diverse and dynamic opportunities available in funding, appealing to an audience interested in financial solutions and startup growth.

The Pros and Cons of Different Funding Sources for Startups

In the rapidly evolving Indian startup landscape, securing the right funding is pivotal for turning innovative ideas into successful enterprises. This blog delves into various funding sources available to entrepreneurs, from bootstrapping and family support to venture capital and strategic investments. Each method is carefully analyzed to illustrate its potential benefits—such as maintaining control and gaining industry expertise—as well as its drawbacks, such as the risks of equity dilution and personal financial exposure. By understanding these dynamics, entrepreneurs can make strategic decisions that best suit their vision and operational goals, ultimately guiding their startups toward sustained growth and success in the competitive market.

This image is a promotional banner for Finsall, showcasing their mobile app interface on a smartphone. The left side of the banner displays the app screen with an "EMI Calculator" for quick premium calculation, highlighting fields for policy type, tenure, insurance amount, and upfront amount. A cartoon character is interacting with the app on the phone, adding a human touch to the technology-focused visual. The right side features the Finsall logo along with the tagline "Financing insurance for all," set against a dark blue and purple abstract background. The overall design emphasizes simplicity and user-friendliness, appealing to a broad audience needing insurance financing solutions.

Finsall Secures INR 15 Crore to Revolutionize Insurance Financing with New NBFC Launch

Finsall, a BNPL startup specializing in insurance, has raised INR 15 crore in a bridge funding round led by Unicorn India Ventures and Seafund, supported by other institutional investors. The funding will enable the establishment of a Non-Banking Financial Company (NBFC) to expand lending operations and enhance customer value in insurance premium financing. The company also plans technological enhancements to improve interfaces for insurance companies and lending partners. These funds will also assist Finsall in forming strategic partnerships with insurers, intermediaries, and lenders, expanding its service offerings and distribution channels. CEO Tim Mathews highlighted the importance of this investment in scaling operations and pioneering in the insurance premium financing sector, aiming for substantial market growth.

The image features a graphic design with a red and white theme, incorporating a half-body portrait of Sanjeev Sharma, the founder of Swaayatt Robots, speaking at a podium. To his left, there's a large, circular, dotted pattern on a red background. On the right side of the image, against a white background, is a stylized red illustration of an autonomous vehicle. This design effectively conveys the theme of innovation and technology in the context of autonomous driving.

Swaayatt Robots of Bhopal Secures $4M for Breakthroughs in Autonomous Driving

Bhopal-based Swaayatt Robots has raised $4 million from U.S. investors, boosting its valuation to $151 million. This investment will further its development in autonomous vehicle technology. The company, led by Sanjeev Sharma, has made significant strides with its technology, already achieving Level 5 autonomy, which allows navigation through complex environments like construction sites. Swaayatt Robots is gearing up for a major demonstration in August, aiming to solve Level Four autonomy globally, and is eyeing further funding to reach its ambitious goals.

The image is a banner featuring the logo and branding for DocPlix, with the tagline "Naye Bharat Ka Asli Healthcare." The logo includes a stylized stethoscope forming a cross, with green and orange elements. The background features a DNA helix graphic on the left and a design with dots and curved lines on the right, adding a modern and scientific feel to the overall design. The text "DocPlix" is in bold, with the tagline emphasizing authentic healthcare for a new India.

DocPlix Raises ₹1.2 Crore for Electronic Health Record Expansion, Backed by IPV

DocPlix, a health-tech startup, recently secured funding of Rs 1.2 crore from Inflection Point Ventures (IPV). The investment will fuel their product development, enhance AI capabilities, and broaden their market reach. Focusing on digitalizing health records in India, DocPlix aligns with the Ayushman Bharat Digital Mission to establish a secure and interoperable Electronic Health Record system. This expansion is particularly targeted at enhancing healthcare accessibility in tier-2 and tier-3 cities. Notably, DocPlix has achieved a high renewal rate of 93%, indicating strong customer retention and satisfaction.

The image is a digital banner titled "THIS WEEK in STARTUPS," with the dates "01 June - 07 June 2024" indicated. The design features a large, bold text in blue with a stylized sunburst graphic in yellow to the left of the main title. Below the dates, in smaller font, reads "Entrepreneurship Studio." The background is plain white, and on the right side, there are abstract blue and yellow wavy lines, adding a dynamic and modern feel to the design. The banner also includes the hashtag "#thisweekinstartups" at the bottom left, suggesting its use for social media or web contexts related to startup news and events.

This Week In Startups: June 1-7

This Week in Startups 🌟 | Stay ahead with Entrepreneurship Studio as we bring you the latest and most exciting updates from the startup world. From groundbreaking funding rounds to innovative breakthroughs, we've got your weekly dose of entrepreneurial spirit right here!

The image is a promotional banner featuring two segments. On the left, there is a stylized illustration of various skincare products being held up by human hands against a pale pink background with star accents, suggesting a focus on beauty and wellness products. On the right, a portrait of a confident Indian woman in a red blouse and black pants, standing with crossed arms and smiling, set against a geometric red and white background. This design likely represents the leadership behind the skincare brand, emphasizing both the product line and the entrepreneurial spirit.

CHOSEN Secures $1.2M Seed Funding for Skincare Expansion

CHOSEN, a Chennai-based skincare startup founded by Dr. Renita Rajan, has raised $1.2 million in seed funding from friends and family, following a $100,000 equity-free grant from Peak XV Partners. This funding will enhance strategic expansion, including exploring B2B partnerships in sectors like hospitality and health. The company, known for safe and effective skincare, plans to introduce 12 new products and aims for pre-series funding of $10-20 million later this year. Currently, CHOSEN has a robust product lineup and a workforce of 130, projecting significant growth and scale in the coming fiscal year.

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