In a significant stride towards environmental sustainability, Kerala-based startup Green Bio Products, a subsidiary of Eight Specialist Services, is set to introduce 'Hilly Aqua'—India's first eco-friendly compostable water bottle. This initiative, in collaboration with the Kerala Irrigation Infrastructure Development Corporation Ltd (KIIDC), aims to replace conventional plastic bottles with biodegradable alternatives, thereby reducing plastic pollution.
Key Highlights:
- Product Launch: Chief Minister Pinarayi Vijayan is scheduled to unveil 'Hilly Aqua' in mid-January 2025, marking a significant milestone in India's efforts to combat plastic pollution.
- Manufacturing Collaboration: KIIDC will oversee the production of these biodegradable bottles at its Thodupuzha and Aruvikkara plants, utilizing raw materials supplied by Green Bio Products.
- Biodegradable Composition: The bottles are crafted from polylactic acid (PLA), derived from natural sources such as corn starch and sugarcane. This composition ensures that the bottles decompose within six months, leaving no harmful residues.
- Comprehensive Eco-Friendly Design: In addition to the bottle itself, the cap and label are also designed to be biodegradable, ensuring the entire product is environmentally friendly.
- Distribution Strategy: The initial rollout will focus on high-footfall areas, including tourist destinations and festival venues, before expanding to other regions across the state and country.
Economic Considerations:
While the production cost of these biodegradable bottles is approximately five times higher than that of traditional plastic bottles, the initiative reflects a commitment to environmental responsibility. Currently, a plastic bottle costs about ₹2.50, and KIIDC sells packaged water for ₹15 per bottle. The price of the eco-friendly water may double, but the final cost will be determined once experimental production is completed.
Conclusion:
This pioneering effort by Green Bio Products and KIIDC positions Kerala at the forefront of sustainable packaging solutions in India. By introducing 'Hilly Aqua,' the state not only addresses the pressing issue of plastic pollution but also sets a precedent for eco-friendly initiatives nationwide.
Source: Economic Times